SEO strategy and tactics
Most businesses compete for the customer at the purchase stage
Unfortunately, displaying ads by product or service name is the last step of the sales funnel
90% of people are looking for information about services and products on the Internet.
68% of B2B customers prefer to independently search for information about products and services on the Internet.
Every year Yandex and Google search engines process billions of search queries.
Unfortunately, displaying ads by product or service name is the last step of the sales funnel. The more complex and expensive the product is, the less likely the client will turn to a company that he knows nothing about and sees for the first time.
Most businesses compete for the customer at the purchase stage. Website optimization for search demand and promotion in search engines will help to gather the target audience at the stage of information search.
The right SEO strategy will make a significant contribution to sales and internet marketing. If you are not in the search at the moment when they are looking for you, then you are simply giving customers to competitors and are forced to invest more in advertising. In addition, when you stop advertising, you disappear from the visibility of potential customers.
In this detailed article, we'll take a look at how to create an effective SEO strategy. Grab your favorite drink and sit back comfortably. Bookmark this page if there is no time right now.